Projects
My last projects…
Sales Tool
I designed the Information Architecture for an inhouse sales tool for a large UK information provider. The project scope requested merging 40+ tools into one user interface for collaborative use of different personas. I worked with an Interaction Designer to produce over 50 annotated wireframes (in Visio) and collaborated with the UX lead on the user testing sessions.
02/2010-03/2010
Exhibition
Profero was tasked with designing an exceptional exhibition experience for the launch of the new Mini Countryman in 2010. I created user journeys for the booths where users could record videos of themselves to be displayed on the cars windows. I also created wireframes for an accompanying Facebook site and planned and executed workshops for the team to establish the best user experience.
04/2010-05/2010
Platform
Initially I focused on research and conceptual design for elements of the businesses core product, a social engagement platform. I investigated and established guidelines for UGC, adaptive systems, morphing UI and behavioral analysis. Finally I designed the user experience for a prototype of an online competition for a global drinks brand.
06/2010-12/2010
